How To Avoid A Network Marketing A Scam

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Over the years, the world of network marketing has not built up a reliable reputation. This is down to one principle reason. It might be easy to take a guess at what this is. The truth is that many people have started to label this type of home-working business as nothing but a network marketing scam.

This isn’t because the network marketing industry is inherently bad. The industry is actually fantastic, but unfortunately it has been the marketing tactics involved that have created such a bad reputation. Distributors were often made to hunt down and bother every single person they knew or didn’t know in order to secure prospects.

It is because of these irregularities that the industry has been given the label of a network marketing scam. The marketing tactics seemed easy to follow, but in the end they damaged the reputation of the industry and gave it a very bad name.

If you don’t believe this take a look at the statistics. Up to 97% of network marketers do not manage to make their cash flow positive. Do you think that is because these marketing tactics work?
Some very fascinating points were made by Ann Sieg in the report she wrote called 7 Great Lies and whilst many people felt offended by her report initially, most have now agreed that what she said is correct.

Is Network Marketing A Scam?

A good question. The term network marketing would have most people believe that some degree of marketing is involved. It is not a secret that once you become a successful marketer you should be proficient in promoting and selling most products and services.

One of the main theories behind these MLM marketing tactics is that you should always treat everyone you meet as a potential prospect. What this means is that every single person automatically becomes a target and one to be harassed even if they have no interest in your opportunity.

One of the most important marketing rules is to never attempt to sell something to somebody who shows no interest. If you do you will be labeled as a pest and give yourself and your business a bad name from the start.

A targeted market is key to your success. Even a very bad sales pitch will get you better results than putting out a sales pitch to a market of untargeted leads. An untargeted market is too random and is doomed to fail from the start. The fact is that people are not interested in buying something that is pushed upon them. It’s human nature. Unfortunately, these hit and miss tactics are what continue to keep the network marketing scam theories thriving.

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The Truth About The Network Marketing Scam

Image via Wikipedia

Over the years, the world of network marketing has not built up a reliable reputation. This is down to one principle reason. It might be easy to take a guess at what this is. The truth is that many people have started to label this type of home-working business as nothing but a network marketing scam.

This isn’t because the network marketing industry is inherently bad. The industry is actually fantastic, but unfortunately it has been the marketing tactics involved that have created such a bad reputation. Distributors were often made to hunt down and bother every single person they knew or didn’t know in order to secure prospects.

It is because of these irregularities that the industry has been given the label of a network marketing scam. The marketing tactics seemed easy to follow, but in the end they damaged the reputation of the industry and gave it a very bad name.

If you don’t believe this take a look at the statistics. Up to 97% of network marketers do not manage to make their cash flow positive. Do you think that is because these marketing tactics work?

Some very fascinating points were made by Ann Sieg in the report she wrote called 7 Great Lies and whilst many people felt offended by her report initially, most have now agreed that what she said is correct.

Is Network Marketing A Scam?

A good question. The term network marketing would have most people believe that some degree of marketing is involved. It is not a secret that once you become a successful marketer you should be proficient in promoting and selling most products and services.

One of the main theories behind these MLM marketing tactics is that you should always treat everyone you meet as a potential prospect. What this means is that every single person automatically becomes a target and one to be harassed even if they have no interest in your opportunity.

One of the most important marketing rules is to never attempt to sell something to somebody who shows no interest. If you do you will be labeled as a pest and give yourself and your business a bad name from the start.

A targeted market is key to your success. Even a very bad sales pitch will get you better results than putting out a sales pitch to a market of untargeted leads. A non targeted market is too random and is doomed to fail from the start.

The fact is that people are not interested in buying something that is pushed upon them. It’s human nature. Unfortunately, these hit and miss tactics are what continue to keep the network marketing scam theories thriving.

3 Proven Steps to GET FREE Quality Leads and Triple Your Income in 90 Days Or Less

Is It Really A Network Marketing Scam

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In the network marketing world, duplication of your upline has long been hyped as being the key to building a successful and strong MLM business.

When Ann Sieg published the powerful report The 7 Great Lies of Network Marketing in 2007, the reaction of many network marketers was expected to be hugely negative. Some even considered it a network marketing scam.

For a long time, MLMers struggling with their business were told that:

* their upline should be duplicated
* they should consider everyone near you as a potential prospect
* anyone can succeed, even those without a sales background – consider it as product sharing
* the business would be built for them once they joined

When success was not initially forthcoming many were told that they beliefs in the system were not strong enough. This was probably the most annoying statement of all.

Network Marketing Scam

Network marketing can have a big hit and miss rate. The industry has suffered many blows caused by statements such as these tainting its image. High attrition rates have also not helped to give the industry a good name.

A huge problem for distributors is how to create a reliable intake of prospects. If you don’t have any stable leads it doesn’t matter how much you believe in yourself or you business. You business will suffer and eventually stagnate and dry up completely.

The basis of hit and miss prospecting involves approaching family, friends, and complete stranger. It is not professional or business like and is likely to give you a bad name if you are continually pestering people. Even worse, many network marketers give up after receiving a few rejections. Many declare the business is too stressful. This accounts for the large attrition rate and many declaring that it is a network marketing scam.

The Internet reaches a wide audience and has a power unlike any other marketing tool. If you use it to attract prospects to your network marketing business you will be hard pressed to find anything to rival its marketing potential. However, the problem comes from network marketers who do not have the skills or knowledge to market and promote online.

The 7 great lies of network marketing mention that absolutely anyone can do business. Whilst this may be true for offline business, but online it is an entirely different matter.
Whilst the Internet allows the targeting of people you would like to do business with, attraction marketing revolves around pre-selling to these prospects before they will listen to the nature of your major business offer.

Ironic as it might seem, many network marketers are now beginning to disprove this particular theory. By using online attraction marketing techniques it seems that attracting prospects into your funnel is now easier than ever. Does this mean they have laid to rest the notion that it is all just a network marketing scam?

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