See the golden arches and what do you think of? McDonalds of course! So why not use the same principals that have been successful for huge corporations and use it to help build your home based business? I don’t believe that you have to have a logo or a theme song to be successful but the more you can make your blogs, websites, you tube channels, and articles uniform and branded specifically for you the better.
The ultimate goal with branding is for someone to see something that you’ve done. Let’s say an article in this case and automatically know that it’s from you. One of the easiest ways to market online is to use the same username for everything you sign up for.
Your username can be your real name “AliciaDavis” or it can be something a little more creative and eye catching like “TheMLMQueen” whatever it is you need to use that username as much as possible. That means buying that domain name, using it as your you tube name, using it on Twitter, forums and even signing your blog posts with it.
You want people to be able to be able to see that name and think “hmm… TheMLMQueen…. I think I’ve seen her before… she must be pretty important”.
Another way that you can work on branding yourself is by having a particular style or theme. Maybe you want to be the facts guy. The person who knows everything about MLM and if you ever have any questions you’re the guy that people want to talk to. Maybe you want to have a silly or humorous writing or video style. Whatever that is stick with it. Don’t try to be all things to all people. Carve out a specific niche and stick with that as much as possible. That will set you apart from the crowd.
By finding subtle ways to brand yourself online you will become a more recognizable face and that will ultimately help people find you easier online and trust you more. Before you post your next article, blog or video ask yourself… what is my brand and how can I make it better?
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