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Have a look at your own business. If you have a downline containing at least 15-20 individuals, run some analysis on it and find out where most of the activity is being carried out. Some of the results might surprise you.
Secret To Attraction Marketing Success
The truth is that some will and most will not. These are the facts of network marketing. You may recruit some people who have their goals set on building a business. There will be those who really like their products and are attracted to obtaining them at cheaper prices through an autoshipping method. Then there are the others who have no desire or motivation to build a business and will stay inactive or quit completely within 3 months of signing up.
These people should never have really signed up in the first place. This point illustrates why it is essential for you to target your audience and why the old-school ways of prospecting fall short compared with today’s techniques.
The feared three foot rule dictates that everybody within a range of three feet is a potential prospect. This is in fact ludicrous and is the cause for such a high failure rate in the industry.
Problems occur because the people who join were never targeted. If you spend a lot of time hunting down and plaguing people to join you then you are completely missing the point. You’re not getting what network marketing is all about.
These particular types of prospect are the ones who account for a large chunk of the “80” percentage in the industry. These people were never looking for your opportunity and had to be persuaded to listen to you. You spent weeks and often months chasing these people until they were ready to join. The fact is they were probably never ready and only joined to get you off their backs. They were not motivated by anything except escape!
A targeted prospect will come and find you. Why is that? Simply because they are ready. They are already looking to find an opportunity to work from home and want to improve their way of life. Because they are ready they are going to receive your opportunity a lot more readily.
You can really expect great things to happen when you put across your promotion and marketing to these people. They will be ready to listen and you can relax knowing you don’t have to chase anybody.
Take heed however. Just because they have found you doesn’t mean they are going to join you.
You still have much to do, but the good news is you have some prospects to work with. If you put in enough effort these people will soon become members of the “20” group. And that is the secret to attraction marketing success.
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