Wednesday, February 11, 2009

Some Network Marketing Prospecting Tips

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You might be wondering how important the word marketing is in network marketing. The old methods of network marketing struggle today and while they may have been effective even a decade ago, today it's a different story.

This is simply because you run out of potential prospects to speak with. Does this perhaps sound familiar?

"We want you to get a list of everyone’s name that you have ever spoken to and then contact them to get them to a meeting in three days!"

The reality is that these methods are decades old and they will continue to struggle in today’s internet dominated environment. The problem with the system is that you are speaking to people that really just are not interested in you or your offer.

The image of network marketing has been tarnished somewhat by persistent distributors who can't understand why someone will not want to take a look at their opportunity.

It is true that you should work your warm market and at least let your close family and friends know about your new business. You can even send out postcards to your friends, but make sure that you give them a little value instead of hitting them with an unwelcome sales pitch.

The main idea behind attraction marketing is that you need to develop a relationship with your prospects. The initial contact is extremely important, but so is the time directly afterwards. Below there is a short list of ideas that will help you market to prospects:

1. In your article promotions you must do something to grab the attention of your prospect so they get excited about what you have to offer. Having a great headline is something that can help get their attention extremely quickly.

2. You then must excite your potential prospect. You must get them interested in your company and show them exactly what you can do for them. You must show your prospect what is in it for them.

3. Next, earn the respect of your prospect.

4. Lastly, create an incentive for your prospect.

The process of network marketing does not have to be hard, and it can actually be very easy. The process can be extremely enjoyable if you think logically and work hard.

"The internet is a goldmine. Are you making money on the net yet?"
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