The Key To Network Marketing Work At Home Success

The key to enhancing the rate at which prospects sign up to a network marketing at home business is to establish a robust and original system by which to pre-sell to them.

The first thing you need to do is start attracting prospects to your business. Then you can take them on the journey of trying out opportunities whereby they work from home right up until they join your business. Simply attracting prospects is not going to be enough.

It is at this time that most network marketers impair their chances of making an impression on their prospects. The contact dries up and information is no longer received. This is down to one big flaw; the prospect is faced with a bombardment of warnings like “join the business now or you will regret it” and this puts many prospects off and they cease further contact with you.

There is something very wrong with this approach.

Network Marketing Work At Home And Pre-Selling

If no pre-selling is involved, how is the prospect convinced that your opportunity is worth joining? They have no indication on whether the opportunity is right for them and their long term financial goals.

In order for prospects to join you, they need to enter your downline, and not the business or business opportunity. You are the most important aspect of this process and you must make the right impression on the prospect in order to succeed.

First impressions are made within the first few minutes of contact and this will have a bearing on the prospect’s continued interest in your opportunity.

Creating Your Pre-Selling Plan

We touched on having a robust and original pre-selling system earlier. Both are as important as each other. Robust meaning that the minute the prospect enters your funnel they are immersed in information and training.

Original meaning what you can give them in terms of value. You must not mention a network marketing business at any stage of the initial attraction period. All the prospect needs to know at this point is that you are presenting an opportunity for them to work at home and what kind of mentoring you can provide for them.

The truth is that you are effectively on trial the minute a prospect gives you their contact details and shows interest in any one of your network marketing opportunities.
This stage of pre-selling is the most crucial stage of the network marketing at home system. Whilst you might be able to attract prospects to you, you also require the ability to explain the benefits to them at this volatile stage.

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