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Network marketing has long been promoted as a business that takes time to build. That's true but the truth is now, with the internet as a powerful tool in generating prospects this building phase has been shortened considerably.
The problem with build an MLM business the old way was that it simply took too long to see a return. The first few months are crucial in the survival process yet more than 90% will quit their business because of lack of cash flow.
When a person signs up in network marketing costs include those for marketing materials and autoship payments and they are immediately on the back foot. Internet network marketing gives a person the chance to generate money very quickly offsetting the early lack of cash flow thus keeping them in the business longer and giving them more chance of succeeding.
Network Marketing Lies
Network marketing lies range from being told anyone can do this to your upline will build your business for you, all you have to do is join. The fact is, there is much more to it than that and lack of funds early is a major issue.
In the 21st century, the three foot rule is almost a dinosaur as a prospecting method and as a way of targeting your market, it's almost a joke. That's why if you haven't done so, you need to consider utilizing the power and reach of the internet not just because it's a goldmine of prospects, but more importantly, because you can actually place your message in front of those who want to hear it.
The big difference here is the lack of grief you get and that prospects will actually be drawn to your sales funnel. In other words, they'll be contacting you. If that sounds like a strange aspect of MLM then get used to it.
So be wary of the old school network marketing lies that will have you believing that you need to make a list and run regular home meetings. That was once a good way of building an MLM business but it's quickly going the way of the dinosaurs and becoming part of business history.
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