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1. Keep it casual and personal
If all of your tweets are about your business you’re going to have a very hard time keeping followers. That’s why you should only post 1 business related tweet to every 25 personal tweets. People don’t like to feel like their being sold on something so post too much about your business and your followers will drop like flies! People want to know more about you, what you’re doing, what you’re watching, what you’re thinking about. Keep it personal and only slip in an occasional tweet about your business or product and people will be excited to read everything you tweet!
2. Follow lots of people
If you follow lots of people chances are they will follow you right back. So if you’re new to Twitter and you’re trying to get a lot of followers just start following as many people as you can. As you become better known in the Twitterverse you can stop following some people and only follow the one’s you’re really interested in. Also, you want your followers to be people who would potentially be interested in your business or product so try to follow people like that.
3. Don’t send spam messages
Direct messages are a great way to talk to people without posting it on your Twitter home page. Many people send out direct messages to their newest followers. That’s a good thing to do. However, don’t send out a spammy first message to someone. A simple “thanks for following” can be really effective. Remember that you never have a second chance to make a first impression!
4. Have an interested background and profile picture
You have to make your page stand out so design a good looking custom background for your Twitter page. That will ensure that more people will remember you.
5. Create backlinks to your Twitter page
Ideally you want people to be able to organically find your Twitter page. So get your URL out there as much as possible. This will create backlinks and will make your Twitter page more recognizable in search engines.
If you follow these simple steps you’ll be able to build a strong Twitter army in no time!
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