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Utilizing the strength of the Internet to target potential prospects to your business is a new thing in the world of MLM. There is one cause for concern however, and that is the lack of interaction with prospects whilst trying to use an automated system of building your business.
If you don’t make the time and effort for interaction with your prospects you would be facing a struggle in the future. The Internet is a very powerful tool, but you will find your internet network marketing business will suffer if you do not take the time for interaction.
Even though you have transferred your business online, that still does not mean that the old relationship rules that you followed offline do not apply to online prospecting.
Creating Relationships
Automating your process is totally acceptable. If you were to write and submit online articles to article directories with the aim of attracting prospects you would find this would work well. This is a perfect method of slowing filtering your message to an audience of targeted prospects.
The content of your articles should revolve around keywords that have been selected so that when a prospect enters that keyword to their search there will be a good chance of them being presented with your article.
Once your articles have been written they will continue to benefit you for a long time. Prospects will be able to locate you by using the links you have posted in your resource box. You can also have them sign up to your list in order to download reports. Does this mean the work is complete? Can you now just relax and wait for prospects to sign up to your primary business?
No, it doesn’t work that way. Why is that? Well, your prospects still have no idea who you are. You should now take the time to follow up your message with great advice and training. This will gradually make them see that you are a genuine person and they will begin to trust you and not be so skeptical.
The fact is that most people like to make connections with other people in order to build a trusting relationship prior to thinking about entering their business.
These people look for genuine offers and you can provide that by following up with more information and training. This forms one of the strongest concepts in internet network marketing business nowadays.
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